RESEARCH METHODOLOGY

The research approach to inform this report included a mix of qualitative and quantitative analysis to uncover core areas of impact. The Othering & Belonging Institute partnered with the communications firm Resonance, who conducted interviews and surveys with both internal and external stakeholders; reviewed and analyzed internal and public-facing materials created by the Institute or its network of partners; reviewed and analyzed communications channels including earned media, social media, and website; and carried out an external landscape analysis of the ripple effects of the Institute’s impact. This process included in-depth interviews with 14 select stakeholders and an online survey to surface insights and feedback from the Institute staff and affiliated faculty as well as external partners. While the research was primarily qualitative, the methodology included quantitative metrics where relevant and possible.