In celebrating the International Women’s Day, the Haas Institute invites you to join us engaging with Kathryn Moeller, the author of the recently published book The Gender Effect: Capitalism, Feminism, and the Corporate Politics of Development with University of California Press.
In this book, Professor Moeller attempt to grapple with the question of: How and why are U.S. corporations investing in poor, racialized girls, and women in the Global South? Is it a solution to ending poverty? Or is it a pursuit of economic growth and corporate profit? Drawing on a decade of research in the U.S. and Brazil on Nike, Inc., Kathryn Moeller will discuss how these corporations use a logic of development that positions girls and women as instruments of poverty alleviation and new frontiers for capitalist accumulation. She will demonstrate how these practices enable corporations to expand their legitimacy, authority and reach while sidestepping contradictions in their business practices.
Kathryn Moeller is an Assistant Professor of Educational Policy Studies at the University of Wisconsin-Madison. Her interdisciplinary scholarship examines the gendered, sexualized, and racialized nature of corporate power and its impact on people's lives, institutions, and policies.